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PERPETUAL MOTION SPORT® TO HIGHLIGHT GIFT-WITH-PURCHASE PROGRAM AT SUPER SHOW 2004 (Hockessin, DE – January 2, 2004) – Based on early success in providing sport retailers with gift with purchase products from its Perpetual Motion Sport® brand, Select Amenities, Ltd., will unveil an expanded gift-with-purchase, sponsor-premium, and co-branding program at the upcoming Super Show in Orlando. Perpetual Motion Sport® is a full line of body care products for athletes, with packaging that carries the slogan “Satisfy Your Thirsty Skin™.” The range includes Perpetual Motion Foot Lotion, Foot Scrub, anti-friction Talc, Beeswax Lip Balm, Hair & Body Shampoo, and rehydrating Recovery Lotion, packaged individually and in gift sets. A trial-size program that can be assembled in various configurations to meet any price point supports the retail line. In the past year, a major running-gear-catalogue retailer utilized a “foot comfort kit” of foot lotion, scrub, and talc as a welcome gift for new customers. A leading women’s apparel company commemorated its 25th anniversary with a co-branded lip balm. And an athletic shoe company used a co-branded 1-oz. foot lotion in launching a new line of hiking shoes. Select Amenities has a background in producing such trial-size packages as a result of the work it does supplying hotels, resorts, and airlines with travel size personal care products. Company President Vince McIntosh feels a high-quality, sport-specific lip balm or foot lotion makes the perfect premium or gift with purchase. “A retailer or corporation can put their message in the hands of current or potential customers for a fraction of the cost of other imprinted products. Better yet, our useful products will be in a consumer’s hands for weeks, which make them especially effective for building brand awareness or website traffic.“ Retailers who wish to tap into that connection while building turnover of the full size packages can contact Select Amenities at 800-234-9294 or visit PMsport.com.
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